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Ad Channel

Sync Meta Ads Cost Data in Real Time

Import spend, impressions, clicks, and CPM data from every Facebook & Instagram campaign directly into FlowTracker. Calculate true ROAS down to the ad set level.

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5-minute setupOAuth connectionAuto-sync every hour
Meta Ads
Connected
$12.4K
Daily Spend
3.2x
Avg. ROAS
847
Leads Today
$14.60
Avg. CPL

Everything You Need for Meta Attribution

FlowTracker pulls your complete Meta Ads data and ties it to downstream conversion events for end-to-end visibility.

💰

Automatic Cost Sync

Spend, CPC, CPM, impressions, and clicks imported hourly from every campaign, ad set, and ad - no manual CSV uploads needed.

🎯

Ad Set-Level ROAS

See true return on ad spend for each individual ad set. Know exactly which creative and audience combinations drive profitable FTDs.

🔄

Multi-Account Support

Connect unlimited Meta Business accounts. Aggregate cost data across multiple ad accounts for a unified view of your media spend.

📊

Campaign Breakdown

Drill down from campaign to ad set to individual ad. See spend distribution, lead quality, and conversion rates at every level.

⏱️

Historical Data Import

Pull up to 90 days of historical cost data on first connection. Backfill your attribution models with complete spend history.

🛡️

Anomaly Detection

Get alerted when spend spikes unexpectedly or ROAS drops below your threshold. Catch budget issues before they drain your account.

Data Points We Sync

Every metric you need for complete attribution, imported automatically.

📈

Spend & Budget

Total spend, daily budget, lifetime budget, and spend pacing for every campaign and ad set.

👆

Clicks & Impressions

Link clicks, impressions, CTR, unique clicks, and frequency metrics at all campaign levels.

💵

Cost Metrics

CPC, CPM, cost per result, and cost per 1,000 people reached - updated hourly.

🏷️

Campaign Metadata

Campaign name, ad set name, ad name, objective, status, and targeting parameters for grouping and filtering.

🌍

Geo Breakdown

Country-level and region-level spend breakdowns for multi-geo affiliate campaigns.

📱

Placement Data

Performance split by placement - Facebook Feed, Instagram Stories, Reels, Audience Network, and Messenger.

Connect in 3 Simple Steps

Go from zero to full Meta Ads attribution in under 5 minutes.

1

Authorize via OAuth

Click "Connect Meta Ads" in your FlowTracker dashboard. You'll be redirected to Facebook to authorize read-only access to your ad accounts. No passwords stored.

2

Select Ad Accounts

Choose which Meta ad accounts to sync. FlowTracker automatically detects all accounts your Business Manager has access to. Select one or all of them.

3

See ROAS Instantly

Historical data starts importing immediately. Within minutes, you'll see true ROAS for every campaign, ad set, and ad - tied to your actual FTD and deposit data.

Frequently Asked Questions

What permissions does FlowTracker need from Meta?

FlowTracker only requests read-only access to your ad accounts via the Meta Marketing API. We pull cost and performance data - we never modify your campaigns, audiences, or ad creatives. The specific permission scope is ads_read.

How often is cost data synced?

Cost data syncs automatically every hour. Meta's reporting API occasionally adjusts numbers retroactively (up to 72 hours), so FlowTracker also runs a daily reconciliation to ensure your ROAS figures are always accurate.

Can I connect multiple Meta Business Manager accounts?

Yes. You can connect as many Business Manager accounts as you need. Each connection is independent, and you can view data aggregated across all accounts or filtered to specific ones.

Does this replace Meta Pixel?

No - they serve different purposes. The Meta Ads integration pulls cost data into FlowTracker for ROAS calculations. The Meta Pixel integration (separate) sends conversion events back to Meta for ad optimization. We recommend using both together for complete attribution.

What happens if my Meta token expires?

FlowTracker uses long-lived tokens that automatically refresh. If a token does expire (e.g., due to a password change), you'll get an email alert and can re-authorize with one click - no data is lost during the gap.

Get Started

Start Tracking Your True Meta ROAS

Connect your Meta Ads account in 5 minutes and see real return on ad spend tied to actual conversions - not vanity metrics.

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Set up in 5 minutes No coding required Dedicated onboarding